Newsletter Archive
NEWSLETTER NO.9 (1 July 2002)

Dear Members

We have very exciting news to convey to you that is going to put Bluechip in a class of its own.

Pre-paid cellular airtime.
How would you like to receive a kick back from everybody in your downline purchasing airtime from any of the three cellular companies. Furthermore, being able to purchase this airtime 24 hours per day, 7 days a week, by only sending a SMS and it will be available seconds later.

This exciting new technology will be available from August 2002, and you will be informed on how to subscribe. This will definitely change network marketing forever.

Cell phone insurance
Always wanted to insure your pre-paid cell phone, but could not find a company to do it through? As from August 2002 you will be able to do this with Bluechip via Netcover and in the process earn an income from others in your network also insuring their phones.

Short-term Insurance
This is surely the most powerful network opportunity that Bluechip arranged in conjunction with Netcover, an on-line brokerage and a member of the MWeb/Media 24 Group. As your broker, they will be at your service for advice, claims processing etc. They are brokers for Santam, Mutual & Federal, S A Eagle and Auto & General. They represent 80% of the total short-term insurance market in South Africa. Can you see the potential?

Most people are already paying monthly short-term insurance premiums and receiving no benefit from doing so. Instead of just paying those premiums every month, you can now get something back, without changing your current policy or increasing your premium.

Even more ….. You can turn this into an income generating business opportunity, giving you a regular monthly income.

Since we introduced short-term insurance, we have done so well that we have now negotiated better commissions through Netcover. To date we have been paying 25% of broker's commission into the downline. As from August this will increase to an unbelievable 40%. You can already sign up you potential clients so that their policies are in on time for the increased commission.

All members can go to PRODUCTS and click on SHORT-TERM INSURANCE at the bottom of page and SUBMIT. This will give you two options:

1. Broker's Note

This is the easiest and quickest way because you only print and complete a Broker's Note which is then faxed through to Netcover. Your existing monthly premium and insurer will stay the same; only Netcover will then become your new broker.

2. Comparative quotes

Here you will go through to the Netcover web page and register as a Bluechip client and you will be able to see comparative quotes from Santam, Mutual & Federal, S A Eagle and Auto & General.

All prospective new members to Bluechip must first register with Bluechip to receive their Bluechip Member ID so that Netcover will recognize them as Bluechip members.

There is a one-page summary for short-term insurance under SERVICES that can be handed out to prospective clients.

Since Bluechip has introduced short-term insurance for networks, other networks have also seen the potential and jumped on the bandwagon. With some you even have an increase in policy fee to be able to pay higher commissions. Why pay a higher premium if you can change to Bluechip and have a program where you can view and update your portfolio whenever you want. For the increase in policy fee you can rather purchase another product from Bluechip and you will have extra cover and earn three times the commission offered by other Network Marketing companies. Remember Bluechip has seven levels which is more than many others offer. At least you can afford to sign up your wife or husband underneath you by taking one of the other products.

Where some other companies have only one product, BLUECHIP has an ever-increasing basket of products, which means that you can sell more than one product to every person in your downline, therefore increasing your income potential up to 3 times compared to that of other network marketing companies. Getting excited?

Funeral Plan
To streamline the administration and to offer you a more comprehensive service, Cape Group Administrators (KGA) have taken over our portfolio of clients and will in future handle all administration and underwriting of the product.

The cover and waiting periods for all existing policies will remain the same. We have changed to KGA for the following reasons:

· Streamlined administration with the most advanced computer programs in the market, backed up by 16 years of administration experience
· Shorter waiting periods - 3 or 6 months
· Claims attended to within 24 hours
· Call centre
· Groups can be accommodated
· Individuals from other funeral plans can now be accommodated without forfeiting their waiting period
· No restrictions placed on the size of a family
· Acknowledges traditional wives
· KGA have their own funeral services throughout the country
· Policy certificate will soon be available on the web for immediate printing.

These are some of the benefits and selling points to you as policyholder and networker.

E-mail invites
The Internet connections and short-term insurance are doing very well and therefore we have included an e-mail invite for you to send out to people in your address book. These two products are extremely suitable for e-mail marketing. These invites automatically include your Member ID when sent from your computer and they are found under SERVIVES in your MEMBER's section. Once you have them on your screen, you go to FILE on your Internet Explorer, down to SEND and then use SEND AS E-MAIL function. Go to your address book and add the names you would like to send it to.

Presentations
The PowerPoint presentations found under SERVICES have been updated to also include the Internet connections and short-term insurance. Because of the different marketing strategies for the Internet connection and short-term insurance, we include a separate presentation covering only the above mentioned two products.

Clean-up of network program
As you would have noticed, everybody that has not confirmed their applications or that has been unpaid for the last three months have been removed from the network. In future this will be done on a regular basis. To get back into Bluechip, you will have to re-apply by completing a new application form and faxing it to us to have it confirmed.

If you have recently, for what ever reason, cancelled your membership with us and after reading the above and seeing the potential, would like to change your mind and want to be re-instated in your old position before the next clean-up at the end of July 2002, please fax or e-mail me at Bluechip so that I can get you back into the system. Hurry up and don't delay or postpone, you could be losing out on a wonderful opportunity.

I hope that you, with what we have put together and achieved in Bluechip, will be able to generate enough income to give you that peace of mind, knowing that there will be a residual income every month, increasing monthly as your network grows.

We will keep you updated throughout the following month with the developments around the cell phone and in the meantime you can introduce our other products to your network and prospective clients.

Happy networking.

Regards
Leon van der Westhuizen

NEWSLETTER NO.8 (4 March 2002)

Dear Members

We are delighted to announce what we believe to be a major breakthrough in network marketing.

You can now give your monthly income a turbo-boost and it won't cost you an extra cent!

After many months of negotiations, we are ready to introduce Short-Term (Car & Household) Insurance as another product in our range.

This is probably the most exciting network marketing news in a long time, because short-term insurance is something that most people already have, and to join BLUECHIP short-term, you can keep your existing policy, start earning a monthly income, and there is no additional cost.

This fantastic opportunity has been made possible by an agreement between BLUECHIP and NETCOVER, an on-line insurance brokerage.

NETCOVER is an M-Web initiative and part of the Naspers/M-Web Group. They specialize in providing online insurance quotes as well as providing an excellent service to their clients. We will also in future be able to supply comparative insurance quotes from Santam, Mutual and Federal, Auto and General and S A Eagle.

Bluechip's basket of products is now of such a unique nature that a huge portion of the population can join BLUECHIP, and it won't cost them a cent more than what they are already paying. If you are already forking out the monthly premium on short term insurance, so why not do it through BLUECHIP and earn an extra monthly income! There is absolutely no risk.

What a strong position to be in!

Don't delay! Grab this chance. It makes sound financial sense.

Everything you will want to know about this opportunity is on the BLUECHIP website at www.bchip.co.za.

Clean-up of Downline

We have been very lenient and accommodating with networkers not paying their premiums and confirming applications. This is unfortunately causing an administrative burden and we have been forced to take the following action.

Any member that for three (3) consecutive months have not paid their premiums or confirmed their application will be removed from the downline and the position will be taken because we are going to implement a roll-up system. Cancelled members will be allowed to rejoin if they wish to by completing a new application and faxing through their confirmation.

Existing unpaid and unconfirmed members (soon marked with a star * next to their names on the downline) will have until the end of the month to rectify their position.

I would again like to thank all the members for their support and hard work. Bluechip has strived to bring you products and a program to make networking worth your while and with what we have available now, you should be able to achieve this.

Regards,
Leon van der Westhuizen

NEWSLETTER NO.7 (4 February 2002)

Dear Bluechip Members

It gives us great pleasure in bringing you an updated version of our website as well as another product for your convenience and also to earn an extra income from it.

The front page of the website now reflects more clearly what Bluechip is all about and we have added an on-line presentation that will within minutes give you or your prospective client an overview of the Bluechip Business Opportunity. More elaborate changes with pictures, etc. could have been made, but this would have slowed down the download of the home page over the Internet and to prevent this, we kept it to the minimum.

Daar is nou ook 'n Afrikaanse aanbieding beskikbaar vir die netwerkers wat dit benodig het. Die aanbieding is in swart en wit wat in Microsoft Word sal oopmaak en dan gedruk kan word. Omdat almal se programme nie eenders opgestel is nie, maak net seker dat die regte opskrifte bo-aan die bladsye is deur die nodige spasies in te sit voordat u dit druk.

In the coming weeks there will be more updates and changes made to the website, but you will be notified accordingly. One of these upgrades will be that we are going to clean up the website from members that have either signed up and have not yet sent in their confirmations or for members that have been unpaid for three months and longer. You will however be notified about this and all members will have enough grace to rectify their position with Bluechip before they will be removed. The other changes will be to help you manage your down line better with more search facilities and so on.

As the picture on the new front page of the website reflects, Bluechip very much employs the use of the computer and the internet and therefore to make it easier for you to afford and get the internet, we are introducing our own internet connections at a very competitive price and to top it all, you will be able to earn a substantial commission for referring other people to also make use of it. At first it will not be fully automated, but if the numbers warrant it, we will upgrade accordingly.

You can now connect to the Internet for as little as R89-00 per month and of this amount R25-00 will be paid to the down line as commission. This will enable you to earn approximately R16 000 per month on a full 3 x 3 matrix up to 7 levels (see presentation). The only difference is that with the Internet connections there will be a fixed amount and not a percentage paid per level in the down line. The same bonus structure will apply as with the other Bluechip products and you will receive commission on all new applications as well as on everybody that is already in your down line that will be using the internet connection. In your account section this will be split so that you can see who is using what product and how much commission you are receiving on the different products per level.

A one page presentation and application form are available under SERVICES on the website. You can also join directly on the website and the same procedure is followed with the faxing of the signed application with debit order authorization to be confirmed. After receiving this, you will be notified exactly how to go about getting connected.

The voting poll on the home page is a tool that would always keep us in touch with the views of our members and from our side we would like to inspire you with the Tip of the Week and I hereby invite you to let us have any inspirational or motivational quotes that we could include weekly. There will be an archive for all previous quotes for you to browse whenever needed in future.

I hope the changes made for the New Year will inspire you to get motivated to make 2002 the year we all would want to remember as the one that has made the difference in our lives.

Regards,
Leon van der Westhuizen.


NEWSLETTER NO.6 (1 September 2001)

Dear Bluechip Members

We want to apologize for once again making changes to the website, but if the requests are made via the networkers, we are obliged to attend to them.

To better the new commission structure, we went back to our underwriters and administrators of the products and because of increased figures, negotiated a better package. This enabled us to increase the downline commission to 45% over the seven levels and also to increase the bonuses slightly for the lower numbers.

We could achieve the above by the removal of the Sanlam products that were subsidized by the other product lines. The Sanlam products had to be removed from the program for after months of negotiations with all the different departments, all the products with their separate application forms being approved and the computer program upgraded to accommodate the changes, Sanlam have come to the conclusion that they do not approve of their products being marketed on a multi-level or network basis.

FMI, with their MS Life products, has stepped in and taken over the Sanlam products. The few that have signed up with Sanlam will soon be contacted to make arrangements to change or upgrade their products.

FMI with MS Life also fits better into our vision of taking Bluechip international, for MS Life has representation in 130 countries worldwide and if we have to build up a good foundation to be able to compete internationally, then MS Life is the company that will be able to do that for us. We should therefor build on them and it is only fair that their products be marketed. An endorsement from their side will be on the web early next week.

With all the separate Sanlam forms removed, we will now only have one application form. This will make it easier for you and it will streamline our administration even further.

Please update your product info, presentation and application forms to the new ones and would the upliners also inform their downlines of the changes.

We once again apologize for the many changes, but if you are involved in a growing industry, e-commerce and multi-level marketing (the selling of products over the internet) and you are ahead of your competition, you must expect some resistance and we have overcome many of those in the last few months.

We therefore thank you for your support and sticking with us throughout these growing phases because together we are a force to be reckoned with. If our opposition is trying to prevent their policyholders from introducing Bluechip to their downlines, this is for sure a very positive sign that the above is true.

Thank you once again for your support and happy networking.

Regards

Leon


NEWSLETTER NO.5 (16 August 2001)

Dear Bluechip Members,

The promised changes to the website have been made and we would like to explain why it was done.

Commission on monthly premium.
As mentioned in the previous newsletter, the double commission structure was confusing and some networkers only worked the system they preferred and did not offer the full range of products to their clients.

To be able to pay the same commission on all products, we had to lower the percentage of premium over the seven levels to 42%. The percentages per level were structured in such a manner that your earnings over the seven levels will not be greatly affected and the bonus structure will definitely make up for the loss of income over the first few levels.

The new downline structure will replace the old structure on the 20th August, when we close for this month's commission that will be paid out on the 25th August. All applications with premiums due for the 1st October will fall under the new income and incentive structure.

Funeral Plan.
We will in future only make use of the Bluechip Funeral Cover. It was the only one that fitted in with the changes to the commission structure. FFI that administered the Sanlam product have also placed all their existing business with Sage.

Those networkers that have purchased the FFI Funeral Provider, will be fully covered up to the end of August after which their policies will be automatically be changed to the Bluechip Funeral Plan. If you would prefer to upgrade to any other of our products, go to PRODUCTS in your MEMBERS section and choose a product. Please include the word "upgrade" on the new application to notify us of the change.

New Products.
Two new products at R85-00 and R100-00 have been sourced from MS Life. They will be administered by FMI (Financial Management International). MS Life is represented in 130 countries worldwide and this fits in well with our future vision. They have also been in South Africa since 1964.

Marketing fee.
The word commission has been replaced by "marketing fee". This is to comply with the new Policy Protection Rule. In future you will therefore receive a percentage of the marketing fee as remuneration.

The Bluechip Business Opportunity.
The changes we have made and the products that have been added, will now put you in a position to generate an ONGOING and EVER INCREASING income, for as long as your downline pays their premiums.

With volumes in a network, we will be able to negotiate for better and more products and this would benefit all of us financially. This is just the beginning of great stuff to come.

We hope the above will meet with your approval and look forward to your comments.

Happy networking
Leon


NEWSLETTER NO.4 (10 August 2001)

Dear Members,

This month's cut-off for all debit orders to be deducted on the 1st September, will be the 15th August.

One of the fax numbers listed previously, namely (021) 949 5297, is incorrect and should be (021) 913 6842. Anybody who faxed applications to that number, must please be kind enough to re-fax the confirmations to us. The correct numbers are (021) 913 6842 or (021) 913 6842. Please communicate this to the people in your downline. Sorry for the inconvenience and we appreciate your assistance in this matter.

It has also come to our attention that running two funeral plans and a double system of calculating commissions are confusing and difficult to explain when signing up people. This has compelled us to have a re-look at our program and to bring in the necessary changes as soon as possible.

After lengthy discussions with our top networkers and companies underwriting our products, it was decided that there will from the 16th August 2001 be one funeral plan and one commission structure that will pay commissions as a percentage of premium. To accommodate the above changes, the commission percentages will be adjusted, and BONUSSES are going to be included, which will make the total compensation package much more exciting.

Over and above this, as requested by the networkers, we are adding another two products with premiums between R60 and R120.

To maximize the program and to accommodate the increase in applications, we have removed one of the functions that could slow down the retrieval of data and added more search facilities for you to really zoom in on your downline's activities.

With the above changes in place on the website, marketing material e.g. transparencies and video will soon be available to assist you in your meetings. Please let us have the venue address of your meetings so that we can advertise it on the website.

We are all very excited about the new changes. It will assist you in achieving the goals you have set for yourself in Bluechip a lot sooner. More information about the above will be communicated to you next week.

Our sincere thanks to all that had an input in the above and to those that assisted us to substantially increased our figures over the past four weeks.

Happy networking.

Regards

Leon


NEWSLETTER NO.3 (01 August 2001)

Dear Networkers

It gives us great pleasure in announcing that we have acquired more network products for you to choose from and that they are underwritten by Sanlam Ltd. This has been made possible by your continued support and an outstanding network program over the last few months. For this we would like to thank you and the guys behind the program.

A few inspiring thoughts:
1. Never judge someone by his or her appearance.
2. Forget your enemies - nothing upsets them more.
3. God created you as an original; do not die as a copy.
4. Be like a steam kettle! While a boiling mass of water is overwhelming it, it whistles it's loveliest tune.
5. THERE IS NOTHING MORE POWERFUL THAN AN IDEA WHICH TIME HAS COME!

Independent advertisers
1. For the past three months the debit orders and deposits ran smoothly.

2. Of all the I.A.'s 40% qualified to earn commission for the last three months. What an achievement!

3. Up until now the administration done by Sterling/Sage was not computerized. It will soon phase in with our system to streamline the administration in order for you to receive your policies sooner. Concerning Sanlam, there will be no such problems at all.

4. Documentation concerning compliance will soon be on the website.

5. It must be noted at all times that the products may only be advertised by using the documentation on the website. Firstly the product should be promoted and then the business opportunity thereafter. The client should also be able to afford the product.

6. There is a cooling off period of 30 days whereafter the client may cancel and all payments done would immediately be refunded. (See terms and conditions.)

7. Administration

  • Please provide us with a complete postal address to send policies to.
  • Without telephone numbers on applications, we cannot contact someone if there is a mistake on the application or his policy document has not been delivered.
  • Always state member ID on all enquiries.
  • Bank codes and ID numbers/birth dates left out on applications still cause unnecessary administration.
  • All cancellations of policies for the next month must reach us before the 20th of the previous month.

8. The success of the network and the income that you will earn from it is determined by how wide you build your first level. Stacking will therefore not be allowed in the network and will be strictly monitored.

Motivation and facts:
Einstein quoted that the most powerful thing on planet earth is compound growth. The Sanlam Money Market Fund offers you interest compounded monthly…….the most powerful savings growth!

My motivation for this month is the fact that with Sage and Sanlam as the underwriters of our products, your monthly income is secured for as long as you are part of the network, which could be for the rest of your life.

Happy networking.

Regards

Leon